And we’re bigging up one of the best tourist attractions anywhere for their record-breaking choc… just one of the reasons why Cadbury World is la creme de la creme.
Cadbury, in the village of Bourneville (yes, it does exist) Birmingham, have just brought out a 3ft Creme Egg, the size of a penguin.
No, not the chocolate ones but the Emperors.
Cadbury World’s eggstraordinary achievement is timely with Easter just around the corner.
And there are probably few better places to spend it than this land of pure imagination.
With its 14 chocolately zones.
We’ll Parrot that

Kids and big kids can get into the holiday spirit and help Mr Cadbury’s Parrot and his co-presenter search for the Missing Mini-eggs.
In the stage show from Saturday 5 to Sunday 27 April.
And meet with the aforementioned Parrot and Freddo and the Caramel Bunny.
And take Afternoon Tea in a private area of the Cadbury World Cafe conservatory.
Chocolate tea

Now this is when it really pays off to be a kid.
With chocolate, naturally, to the fore in the Child Afternoon tea.
With a selection of finger sandwiches with ham, cheese and jam fillings all served along with crisps.
But and here’s what we’ve been waiting for, a variety of Cadbury-inspired cakes including rocky road, chocolate brownie, mini-donut with chocolate dipping sauce and fruit skewer.
All accompanied by a choice of hot chocolate or fruit juice.
And adults too

Not that the adults get left out with their own Afternoon Tea.
Where you can indulge in scones, rocky road and chocolate brownies, decorated with freeze dried raspberries and dusted with chocolate.
Sandwich fillings include salmon and cream cheese, ham and cheese and egg mayonnaise with watercress.
Accompanied by a roast vegetable tartlet and sausage roll.
And a choice of hot chocolate, coffee or a selection of teas.
On it like a bonnet

Kids will be encouraged too to get out your best headwear… and we’d be on it like a bonnet for the Easter bonnet parade.
And over the bank holiday weekend you can egg-splore all of Cadbury World’s chocolatey zones with an egg-cellent Easter Egg trail.
No wonder then that everybody from Roald Dahl to our own wee brown-eyed Daughterie have passed through their doors over the year.
It’s why Cadbury World is la creme de la creme.
The Character Afternoon Tea + Entry to Cadbury World comes in at a mouth-quenching £39.95 for adults (over 16s) and £34.95 for kids (2-15).
And if you’re anything like Daddy’s Little Girl you’ll never want to leave.
Like Cadbury itself, Bourneville and Birmingham are at the heart of everything.
In the middle of England and accessible by all transport routes.